Steer Health
Orthopedic Surgery2025

A digital transformation for a modern surgical group

Acute CareEmergencyWellnessOutpatient Services

OC Surgeons partnered with Steer Health to grow their surgical practice and build a strong digital presence. Through website modernization, digital engagement, and AI-powered automation, the clinic significantly improved appointment access, reduced manual workload, and achieved a 99% patient satisfaction rate—positioning itself as a modern leader in Orange County healthcare.

Industry
Healthcare – Orthopedic Surgery
Company size
21 Surgeons
Headquarters
Laguna Hills & Mission Viejo, California

About

How OC Surgeons boosted patient satisfaction to 99% and drove 1,500+ online interactions in 6 months.

Challenge

Outdated digital workflows, high call volume, and limited visibility into patient feedback were holding back growth.

  • Difficulty driving new patient acquisition
  • Poor online presence and outdated digital workflows
  • High call volume and administrative burden
  • Limited visibility into patient feedback and reputation metrics

OC Surgeons asked:

How can we attract more patients digitally?

How can we improve satisfaction and loyalty?

How can we reduce admin work and missed revenue?

Solution

Steer Health implemented a full-stack digital engagement platform to transform OC Surgeons' patient experience and operational efficiency:

  • Modernized the website and optimized it for SEO
  • Introduced AI-powered online scheduling and 2-way SMS
  • Deployed 24/7 chatbot and e-registration to reduce manual work
  • Launched review automation and marketing campaigns to drive awareness
  • Centralized patient experience (PX) tools for reputation management

Results

99%
Patient satisfaction (228 reviews)
81
New patients from 91 online requests
1,506
Profile interactions in 6 months

Reduced phone dependency through chatbot and e-registration, while 782 website clicks, 206 calls, and 518 directions requests showed stronger online visibility across Orange County.

OC Surgeons

Why it matters

For a 21-surgeon group serving Laguna Hills and Mission Viejo, digital access is no longer optional—it is how patients choose where to get care.

OC Surgeons needed more than a website refresh. They needed a connected front door that could attract patients, answer questions around the clock, and turn online interest into booked appointments—without adding administrative headcount.

By modernizing their digital presence and automating scheduling, communication, and reputation management, the practice cut manual workload while reaching a 99% patient satisfaction rate. The result is a surgical group positioned as a modern leader in Orange County healthcare.

Looking ahead

With Steer Health's platform in place, OC Surgeons is positioned to:

  • Scale digital patient acquisition across acute care, emergency, wellness, and outpatient services
  • Expand AI-powered scheduling and two-way SMS across both locations
  • Continue growing online reputation through automated review generation
  • Deepen marketing campaigns and SEO to sustain new patient growth

The transformation is ongoing—building a digital experience that matches the clinical excellence patients expect from one of Orange County's leading surgical groups.

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